Sustainable Fashion

Slovak Brands

Selfless Purchasing

Our principies


When talking about sustainability and responsibility, we need to start with ourselves and behave in accordance with these principles. What is it that we are doing?

  • A part of our office equipment is second-hand. As such, used and discarded shelves have found a new home with us.
  • Non-ordinary pieces are packed using recycled materials and in accordance with the no-plastic rule.
  • We try to minimise the transport of our non-ordinary pieces, starting with our partners all the way to our #slovflowers
  • For in-person collection, #slovflowers can decide whether to leave with the non-ordinary pieces packed in our recycled packaging or use no packaging at all and use their own bags to carry the items.
  • We don’t print the invoices unnecessarily, since we can send them in electronic form.
  • We don’t support over-production, therefore some our non-ordinary pieces can only be made to order.
  • We set adequate prices for our non-ordinary pieces relative to their real value, and we don’t minimise their value through discounts. We support responsible shopping, not shopping for the sake of a discount.

Our activities can appear small to you, but big change always starts with a small effort from each of us…. and we are only just starting.


Besides sustainability, we care about transparency between our partners and our #slovflowers. We care about honest and open relationships with everyone, who wants to become a part of Slovflow.

The transparency can be seen in our attentive choice of partners – within our brands, and our non-ordinary pieces.

We provide truthful and complete information about our non-ordinary pieces to #slovflowers; we give detailed information about their material composition and uniqueness based on our selfless criteria.

When choosing out partners, we use 3 main principles:

  1. The partner cares about sustainable production and they behave responsibly to their employees, the society and the environment.
  2. The partner produces non-ordinary pieces locally in Slovakia or in Europe.
  3. The partner cares about using high-quality durable materials and responsible sewing practices, which creates unique fashion pieces.


Every n-ordinary piece has to meet at least three selfless principles. More about these can be found in the Selfless Standards section.